Data Analytics

Turning Data into Decisions, Insights into Impact

Unlock the Power
of Data

At Palira, we solve complex business challenges using data-driven strategies, empowering organizations to make confident, impactful decisions.

Advanced Quantitative Market Research

  • Driver Analysis to pinpoint what truly influences decisions

  • Brand Modelling for market positioning and competitive edge

  • Conjoint Analysis for optimized product and pricing strategies

  • Hyper-Personalization for targeted marketing and engagement

  • Archetypes Development to refine audience segmentation

Commercial Forecasting

  • Sales Forecasting to drive consistent, scalable, and data-driven revenue growth across markets

  • Innovation Sizing for precise market evaluation and successful, insight-led product launches

  • S&OP Planning for streamlined, demand-aligned, and efficient supply chain operations at scale

  • Category & Market Trends with high-accuracy models to predict, adapt, and lead market shifts

Business Intelligence

  • High-Impact Dashboards for real-time, visual, and actionable revenue analytics across functions

  • C-Suite Analytics to enhance strategic decision-making with deep, executive-level insights

  • KPI Reporting for brands and organizations to track, measure, and optimize performance metrics

  • Automated Data Pipelines to streamline reporting, reduce manual effort, and ensure data accuracy

Omni-Channel Analytics

  • Media Mix & Performance Analytics
  • Google & Social Media Insights
  • Campaign Optimization for Maximum ROI

Product Analytics

  • User Behavior & Engagement Metrics

  • Churn & Retention Analysis

  • Pricing & Lifetime Value (LTV) Optimization

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